Euphoric Tequila

Euphoric Tequila (U4RIK Tequila) approached us for help with their rebranding. We were tasked to help reposition their current brand from a “cool club tequila” to one that reinforced the origins from which it came, Jalisco “Los Altos”, region of Mexico. With this restructuring of the brand we made sure to emphasize a more “Craft” liquor use in tequila emphasized craft drinks throughout their collateral and website design.